Amazon’s online store has become a popular way for brands to boost their online presence, but a new study finds that Amazon shoppers are actually spending less online than before the site opened.
The study, by research firm Comscore, found that Amazon customers are spending less than before Amazon started offering merchandise through its online store.
While the difference was still significant, it was only a slight decrease from the $8.6 billion they spent on Amazon in 2014.
The findings come amid increased competition in the online retail space from both brick-and-mortar and online retailers, which have faced an increased competition from online retailers like Walmart and Target.
Amazon’s competitors include Walmart and other retailers such as Amazon’s own Best Buy, which offers a wide variety of goods online.
Amazon started selling its online merchandise in 2015, which it first offered through its own website.
But it added more stores later, including a large online presence in the Bay Area.